June 15, 2024

OpenAI’s Sora: The Future of AI in Hollywood?

1 min read
OpenAI aims to have its video creation tool, Sora, produce Hollywood films

OpenAI recently unveiled Sora, an artificial intelligence tool that can generate videos from text descriptions. Although this technology is not yet widely available, the company is looking to collaborate with the Hollywood film industry. They plan to meet with major film and TV studios, as well as other industry leaders to promote the use of Sora in future productions.

Meetings with industry leaders are a key part of OpenAI’s strategy to showcase the benefits of using this application in entertainment. CEO Sam Altman has already expressed interest in the film industry by attending events related to the Oscars in 2024, and the company has provided limited access to Sora for actors and directors. While Sora and OpenAI are not intended to replace principal photography functions, they could help speed up secondary filming and complement existing visual effects tools.

It is still unknown which studios or executives will participate in the meetings with OpenAI regarding the potential use of Sora in their productions. The availability of this AI technology and whether it will be accessible to everyone or require a fee are also still unknown at this time. However, one thing is certain – OpenAI is determined to make a big impact on the film industry with its cutting-edge technology.

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